Websites don’t create themselves and they do take a while to get up and running. However, it is possible to create a website today. In fact, it’s something you can start doing right now as long as you know what to do.
Whether you’ve tried to create a website before unsuccessfully or you’re ready to start working on your very first website, knowing what to do and how to do it is vital. You’ll want to make sure you understand every step of creating a website so you can work through each step and design the website you want. Use the information here to start working on a website you can be proud of today.
Purchase a Domain Name to Use
Your domain name is what people will type into their browser to go to your website. This should be chosen carefully as you won’t want to change it later on. That could mean your customers will have to update their bookmarks, so they can easily find your new website.
Your domain name should represent your business. You may want to use your business name or use a word or phrase that’s representative to your business. Be sure your domain name is short and easy to remember when possible so your customers can recognize it later or remember what it is when they want to visit your website again.
Once you have a domain name in mind, you’ll need to purchase the domain name. Most of the time, you’re going to want to purchase one with .com at the end as this looks more professional to your customers. There are other options, but your customer might not remember the ending for your website as easily if you use something else. There are numerous places to purchase a domain name and it’s often inexpensive.
Create a Business Email Address
You should have an email address specifically for your website. This helps you separate your website emails from personal emails so you don’t accidentally respond to a customer using your personal email address.
It’s often easier for the customer to recognize your email when it uses your domain name. This way, they can see that emails come from you directly and are more likely to open them to see what you have to say. It also looks more professional and provides a basis for trust between you and your customers.
Choose Website Building Software
You don’t need to learn how to code to create a website. You don’t need to spend hours working on it before it’s ready to be published. Today, there are a number of different options for web building software that will help you create your website quickly and easily.
When you use a website building software, you’ll often use a “WYSIWYG” software. This stands for What You See is What You Get, and it means that you’ll be able to see what you’re doing as you’re doing it. If you don’t like how something looks, you can change it and immediately see the chance.
This type of software makes it much easier for you to create the website you want because you can use the software to do all of the hard work. You simply choose what you want and how you want the website to work and the software will do all of the coding to make it happen. This means you can create a basic website in just a few minutes and expand or adjust it as needed.
Figure Out Your Website Hosting
You need somewhere to store all of the coding you’ve done with the builder software so it’s online and ready for your customers to see. This is what website hosting does for you. The hosting provider offers the space you need to place your website so it can be seen online and they offer the servers you need to display your website to all of your customers.
There are free options and paid options for website hosting. You’ll want to think carefully about what you need. While free options might be beneficial in the very beginning to help you save money, you might find that you quickly run out of server space and need more. Paid options enable you to share the website with more customers because you have more server space to handle all of the requests to view your website.
Create Your Logo
You’ll need a logo for your website if you do not have one already. There are numerous options for creating a logo, including doing it on your own or paying someone to create one for you. You can also use a logo generator to easily and quickly create a logo. One key thing to remember is that you’ll want to make sure the logo is eye-catching without being overwhelming. Simple logos are often best as they’re easily recognizable by your customers.
Your logo should be used on each page of your website to provide consistency when your customers move through the different pages. You may also use your logo in emails or in other types of correspondence, and your business branding is built around your logo. Be careful to choose one you’re going to want to use both now and in the future to represent your business.
Obtain High-Quality Images for Your Website
Websites that only include text are boring and might not be something your customer is interested in. They want to see images on your website to show them more about your business and to break up all of the text on your website. Yet, you won’t want to just use any photos on your website. You want to make sure you have high-quality images that will impress your customers.
You can find high-quality images that will work well on your website online or you can take photos on your own. If you decide to take photos on your own, make sure you learn how to take professional photos and edit them to improve them before putting them on your website. If you choose to use photos you can find online, make sure you’re allowed to use them on your website. There are free and paid websites that offer images you can use.
Start Using Google Analytics
What’s working on your website? What’s turning customers away? You likely won’t know at the beginning, which is where analytics can be important. You can sign up for Google Analytics as soon as your website is published and it will start tracking everything for you.
When you want to see what pages your customers are viewing the most, where your customers are coming from, or any other information about how your customers use your website, you’ll be able to see it with Google Analytics. It might take a bit before you have enough data to use, but this data is vital for learning how to improve your website and what you can do to draw in more customers for your business.
Work on Marketing Your Website
Right now, there is an abundance of different ways to market your website. You’ll want to start with marketing techniques that are going to have the biggest impact, but you may need to limit your marketing budget in the beginning while your website grows. Some types of marketing to look into are paid ads, SEO techniques, and social media marketing.
You can start doing the marketing on your own to save money, but it might be worth the cost to work with a professional. They understand you have a budget to keep and can help you find the right techniques to use to maximize how your budget is used. They have experience working with different types of internet marketing and can help steer you in the right direction.
Continue to Improve and Add to Your Website
Creating your website is only the first step. A website shouldn’t ever be “done” and should be improved and added to over time. Though you’ll get the bulk of the website created in the beginning and there may be some steps you won’t repeat, such as purchasing a domain name, you’ll want to continue to update and add to your website.
When your website is updated regularly, you encourage customers to stop by more frequently. They’re going to be interested in what’s new on your website. Regular updates also help optimize your website to draw in new customers and enable you to post information that might encourage new customers to see what you have to offer.
To create a website you will be proud to show to others and that can help you bring in money isn’t something that can be done instantly. But, if you know how to create a website, you can get it up and running quickly. Using these steps, you’ll be able to create your first website and start working on improving it so it can help you reach your goals. Start with the first step today so you can create the website you want.